How can a New York Virtual Office service help your growing business?

We’ll be posting many more case studies within the next few weeks answering the question: How can our New York Virtual Office service help your growing business?

With our virtual office service, you can literally run your business from anywhere in the World and still have a fully operational, fully staffed office in New York. Your business will have a physical office address in an actual Corporate Office Business Center – not an obscure PO Box or made-up suite number in a simple mailbox operation. Hence, if one of your clients happens to show up at our office, they will be greeted by a receptionist in a pleasant and professional workplace in the trendy Flatiron District on Broadway! Yup, Broadway… The Great White Way! Having a physical New York City office address on Broadway can help bolster your business image. Everyone knows Broadway… It’s a World renown NYC thoroughfare!

If you need to physically meet with your clients, we will be ready for you! With meeting space located directly at your virtual office address (keep in mind that you may be using the address virtually, but it’s a full fledged brick and mortar operation!). The meeting space is equipped with a computer workstation with all the latest software and a nice big flat screen monitor; wifi internet connection, so you can connect directly with your laptop, internet phone, or other wireless device; a contemporary conference table with black leather seating for 5; a 4′ x 6′ whiteboard, with a colorful variety of markers and eraser; easel with a pad – you can use the easel for your presentation or use the Post-it brand easel pad with plethora of presentation markers; stereo speakers and an 84″ x 84″ projection screen. Have your presentation on your laptop? Then we have a state of the art projector available for you to project on our 9′ x 9′ screen. All of the artwork in our facilities are by a World renowned artist. You’ve seen his work!

While in the office, you will have a knowledgeable administrative assistant assigned to your meeting to assist with administrative support, supplies, technical help, digital projector setup, printing, copying, water service, catering, lunch recommendations, car service, transportation bookings, etc. Just like in any fully functional and staffed office.

VH International Business Solutions has been doing this since 1990, so rest assured, you and your business will be well taken care of.

Get a New York City Serviced Office and Get Busy

Who needs a New York City serviced office? If you’d like to make your one-person business appear a little larger, without paying office rental and electricity, or having to commute, then perhaps you do!

Starting out in business can be difficult. If you’re a sole trader it can be even tougher – you need to compete with larger competitors who can appear to be more professional and successful purely based on their size. There’s no doubt that operating from commercial premises can be a significant advantage – but it’s one that most people cannot afford when they’re starting out.

That’s where we can help. A New York City serviced office through VH International Business Solutions is an inexpensive solution that allows you to have a prestigious city address on your business cards, a physical and mailing address in the city, and even someone to answer your “office” telephone – while you work from home.

If you work “in the field” or you travel extensively, a New York City serviced office can give your clients the reassurance that they’ll be able to get in touch with your “office” even while you are away.

Missing calls from prospective new clients will also be a thing of the past. If you’re away or busy with a client, the trained staff at your New York City serviced office can take your calls in a professional manner.

“Call my New York City office” – doesn’t that sound great? You can also say “Meet me at my New York City office.” We have offices available for short term and occasional use so you can have a physical presence in a major city when you need to meet with clients.

With a New York City serviced office you can be a little “bigger” – without paying the huge overheads. Why not set up your New York City serviced office today and explore the advantages that having a city office can bring?

Get a NYC Serviced Office and Get Busy

Who needs a NYC serviced office? If you’d like to make your one-person business appear a little larger, without paying office rental and electricity, or having to commute, then perhaps you do!

Starting out in business can be difficult. If you’re a sole trader it can be even tougher – you need to compete with larger competitors who can appear to be more professional and successful purely based on their size. There’s no doubt that operating from commercial premises can be a significant advantage – but it’s one that most people cannot afford when they’re starting out.

That’s where we can help. A NYC serviced office through VH International Business Solutions is an inexpensive solution that allows you to have a prestigious city address on your business cards, a physical and mailing address in the city, and even someone to answer your “office” telephone – while you work from home.

If you work “in the field” or you travel extensively, a NYC serviced office from VH International Business Solutions can give your clients the reassurance that they’ll be able to get in touch with your “office” even while you are away.

Missing calls from prospective new clients will also be a thing of the past. If you’re away or busy with a client, the trained staff at your serviced office can take your calls in a professional manner.

“Call my New York office” – doesn’t that sound great? You can also say “Meet me at my New York office.” We have offices available for short term and occasional use so you can have a physical presence in a major city when you need to meet with clients.

With a NYC serviced office you can be a little “bigger” – without paying the huge overheads. Why not set up your serviced office today and explore the advantages that having a city office can bring?

Computer Work From Home Businesses

If you want to use your computer to work from home their are many businesses out there that allow you to do so.  The problem is which business opportunity is best for you and how can you avoid the scams ?

If you start to look through the working from home jobs available you will indeed be spoilt for choice.  They all tend to be pretty much the same thing ie MLM or Pyramid schemes.  You join a scheme and pay a fee and then you try to get others to join and pay the same fee making you a commission and also the person who recruited you gets a commission too.

These are not scams at all as they are completely legitimate work from home jobs.  The companies offer a product for that fee.  It just so happens that most of the people who join these work from home business opportunities are not interested in the product but only the opportunity to make money.

Of course with such online jobs you only get paid for your results.  If you spend 100 hours marketing and no one signs up you won’t get paid anything.  Whereas the guy who only spends 1 hour marketing and happens to be lucky enough to get a signup will make a commission.

Not too many people like the idea of working for nothing but when it comes to computer work from home businesses you must be willing to risk your time and try out a few business opportunities before you stumble upon one that works for you.

I tried a lot of these online opportunities and found them all to pretty much be the same.  Someone recruited me, I recruited a few others but then those ones that I recruited were unable to replicate the process and they dropped out after 1 or 2 months.  So in the end I dropped out too as it didn’t seem like a very stable business opportunity.

Off all the opporunities I tried only Work for $3 has actually made me money.  Not a lot mind you, but I tried about 10 different online schemes and this was the easiest and most profitable.

The most interesting experiment was with Teamwork Revolution Power System TWRPS.  It was a 2×8 matrix which gave promising potential for spillover.  In the beginning it was exploding like crazy.  However when it started it was free to join.  Reality hit when paytime came and less than 10% of the early registrants actually paid and stuck with the program.  Since then people have been dropping out quicker than they have been signing out so in the end it was yet another let down.

Work for $3 however was a simple one time payment of $3 and it doesn’t have anyone dropping out as you never need to pay again and therefore no need to drop out.

So I will just stick with the simple $3 program and continue to promote it as a hobby and who knows, 6 months or a year from now I could be making $1000s per month from it.

Fuel Cards – 5 Benefits To Your Business

Fuel cards are similar to business credit cards and work in the same way.  Fuel cards are becoming more popular – they eliminate the requirement for drivers to have cash when they’re filling up and improve the overall security.

Additionallly having a business fuel card accounts will help you manage your fuel costs, keep track of your fleet and simplify your management procedures.

Five benefits to your business from using fuel cards?

Improved cash flow – you pay for fuel purchases at the end of each month
Your employees don’t have to carry large amounts of cash
You can set limits and permissions for fuel card usage
You can easily monitor who’s buying fuel; where, when and how often
Reduced administration time as all your purchases will be on one statement not a pile of scruffy receipts

There are numerous fuel card companies so take time to consider which one is right for your business.  You should think about your fleet; how it operates and what you need from a fuel card company before you are in a position to look for your ideal fuel card solution.

What you pay for the fuel is important but it won’t be the only consideration in making your decision.  The fuel card you decide on should be easy to use, provide a convenient way of controlling and monitoring all your company fuel costs as well as giving your drivers the most suitable way of getting the fuel they need.

For more information on business fuel cards see our buyers guide – Click here.

Or get quotes from business fuel card suppliers – Click here.

Grow Your Business Through Catalog Mailing Services

Direct mail advertising has been proven to be a very effective marketing tool for businesses in Miami FL. Catalog mailing is one very important aspect of direct mail advertising that you need to look into and maximize in order to grow your Miami FL business.

There are many proven advantages to catalog mailing. In fact, it is considered to be one of the best ways to sell products and services. Some 167 million consumers per year make purchases from mailed catalogs. Each buyer on the average places some 11 orders a year. That’s 1.8 billion sales transactions per year. The combined purchases of individual consumers and businesses from catalog mailings per year come to about $150 billion. Wouldn’t you want a slice of that huge pie?

According to statistics, roughly half of existing consumers shop online based on print catalogs they have received by mail. Once a consumer has received a mailed catalog, he or she is more than twice as likely to buy something online from it. Online sellers generate the most number of online sales through customers who order from print catalog mailing. These customers spend 16% more on the average as compared to customers who did not receive mailed catalogs. Catalog customers are also more likely to become frequent repeat buyers online, with repeat transactions adding an average of 15% more sales. Indeed, having a print catalog on hand is a very convenient reference material for consumers while deciding on purchases to be made online.

Having the print catalog in your target market’s homes or offices also serves as a constant reminder to them of your products and services even while they are offline. It has been observed that 59% of recipients of catalog mailings keep the catalogs for a minimum of three months or until a new catalog arrives in the mail. Imagine the exposure your business gets and the marketing potential in that period.

The distinct advantage of catalog mailings is that they allow your consumers to place their orders online or by phone or mail, if they please. If your brick and mortar store happens to be in the same locality, the catalog mailing will also send you walk in shoppers who would want to see your merchandise first hand.

Of course, you have to make sure that your catalog displays your products and services at their best. Choose a size and design that is most appropriate for your business and that will stand out in the midst of competition. Remember that your target market receives numerous catalogs by mail. Billions of catalogs are actually sent throughout the United States every year.

Avoid having a catalog that looks unprofessional or shoddy. That will reflect very badly on your business image. And will backfire on your goals. Do not cram too much information or images on each page. Make sure that your colors are attractively pleasing to the eye. Check your copy for errors, inaccuracies and vagueness. If possible, hire a professional catalog designer who will know how to lay out your pages for optimum effect, as well as a professional copy writer who can use words to your best advantage. Also ensure that your catalog is printed at the highest quality, looking crisp and inviting. It would be best if you could test a prototype before finally having your catalog printed out in bulk.

Find a reputable mail house that offers catalog mailing services along with business mailings and other fulfillment services, such as presort services, which you will need in your bulk mail advertising campaign. Postal services alone will not be enough for your needs unless you are willing to do much of the work yourself in-house.

How Can I Use A Virtual Assistant To Benefit My Business?

Outsourcing to a Virtual Assistant (outsourced employee) can increaseproductivity, reduce costs and save you and your company time. Virtual Assistants, also known as VA’s, have been around for more than 10 years and in this day and age, utilize the technology era. They are highly qualified, educated and experienced people who basically can perform all of the same skills that traditional in-house staff provides. Many VA’s are College or University educated in business and office administration with work experience in an office setting.

We recommend a simple 3 step formula for determining what duties to assign an outsourced employee. First and foremost should be revenue producing functions. Simply write a list of what they should be. These include: appointment setting, cross-selling your existing customers on additional products and services (very important), telesales to new prospective customers, follow up sales calls on old leads that never closed, email blasting to generate new leads, internet sales, sending out online newsletters to existing clients, search engine optimization, blogging, article writing, handling your social networking (Facebook, Linked-in, Twitter, etc), updating your website with fresh content and articles, there are over 50,000 free classified advertising sites on the internet other than Craigslist.org they can post these ads for your business, and much more.

Secondly, are the revenue retaining activities. These include: customer service, technical support (online and on the phone), internet “live chat” on your website, invoicing, billing, taking phone payments, collections, sending out birthday or thank you cards and gifts to clients, fulfilling client information requests and more.

Third and last, are the non-revenue producing functions. These include: book-keeping, accounting, payroll, data entry, document and contract preparation, programming, research, answering your emails and cleaning up your inbox, scheduling and managing your calendar, acting as an answering service, fulfilling information requests from prospective clients, office management, employee scheduling, presentation preparation, making travel arrangements, desktop publishing, computer training, medical/legal transcription and more.

The benefits of outsourcing to a qualified VA are plentiful. VA’s use their own equipment so there is no wear and tear on your office equipment or a need for special equipment. By outsourcing to a VA rather than hiring an in-office assistant, you will never need to pay employment insurance, vacation pay, sick pay, or contribute to retirement plans and worker’s compensation.

There is no cost for training new or existing employees; VA’s are already qualified. There is no need for extra office space; VA’s do everything off location. There’s no need to worry about in-office employees requesting time off; VA’s are available when you need them. Like you, a quality outsourcing firm understands the needs of businesses today, ensuring the success of their clients. A good outsourcing firm values each and every client; it is because of these clients that they ensure your VA’s will aid in the success of your business.

How else can outsourcing to a VA save you money? VA’s are pre-trained and experienced individuals with the ability to catch mistakes made in-office, not only saving your business money but also protecting your business reputation.

And for those in-office employees that you cannot go without, a VA can take a little of the never-ending workload or less-important projects off their shoulders to ensure you, as a successful business, maintain your quality reputation and increase employee productivity.

So the question really should be, “why didn’t I do this years ago?”

Branding Your Company: How To Choose The Right Business Name

It’s surprising that a lot of business owners have never had proper branding done for their businesses. Starting with their company name. Many simply name their companies after themselves (ex. John’s Accounting Service, THM Enterprises, etc.) or just a name that they pull out of the air. What’s in a name? A rose by any other name would smell just as sweet. Right?…Wrong! Not if we called it a stinkweed! 

Your company name is everything. It’s a crucial part of your marketing and your brand. At the mere mention of your business’s name, clients and prospective clients should experience an emotional reaction. Your business name serves as an emotional anchor for your brand. So it should not be taken lightly. It’s ideal if your company name tells people what you do. Unlike the home improvement company that we came across named XRM Technologies. They actually install gutters, windows and vinyl siding believe it or not. 

So how do you come up with the right name for your company? For our clients, we use an exercise that we call the ‘name game’. Here’s how you “play it”. On a piece of paper, draw a line down the middle of the page, dividing the page into two columns. On the left side of the page, write down all of the problems or “pain points” that your prospect feels. I mean everything (ex. They have bad credit, can’t get credit cards, can’t get loans, have to pay higher interest rates, can’t get a mortgage or car loan, have to pay cash for everything, are embarrassed by their bad credit, etc.). Be very thorough and leave nothing out. 

Next, on the right side of the page, write all of the solutions to the problems and “pain points”. For example: problem – they have bad credit; solution– raise their credit score to a good score; problem – they are embarrassed by their bad credit; solution – instill in them a sense of pride from having an improved credit score. After you finish listing all of the solutions to the problems, look at all of your solution words and phrases and then piece them together to come up different names for your business. 

So, a real estate management company could be ‘Worry Free Property Management”. A florist could be ‘Last Minute Florists’. A dentist could be ‘Your Beautiful Smile Dental’. An insurance agency could be ‘Peace Of Mind Financial Services’. A fitness center could be “New You Fitness’. A green janitorial company could be ‘Clean, Quick & Green Janitorial’. A home improvement company could be ‘24 Hour Windows & Doors’. You get the idea. From your list, choose 6 – 10 of your best choices. Write them down on a piece of paper in column formation. 

Lastly, you want to do some surveys. Go to the local mall, bookstore or whatever place your industry prospects gather (the business district at lunchtime, supermarkets, seminars, hardware stores, hospitals, etc.) and get their input on your name selections. Perform at least 10 – 20 surveys. Tell them what you want your prospective customers to feel and think when they hear your company name (ex. trust your company, be relaxed, be excited, laugh, want to make money, become hungry, want to eat healthily, etc.). Ask them to listen to your choices and rank them each from 1 to 10 (1 being the worst and 10 being the best). Lastly, ask them if they didn’t like your name selections, are there any names that they’d recommend. This is powerful because your actual market tells you the name that appeals to them the most. 

The outcome of the ‘name game’ is a business name that appeals directly to your market. You effectively eliminate the possibility of having a non-compelling name that simply sounds catchy or flashy. Instead, you get a name that when your prospective and existing clients speak it, it instantly solves their problems.

Best Practices in Direct Mail Advertising for Miami FL Businesses

Direct mail advertising is a versatile and measurable marketing technique that provides a higher return on investment (ROI) than other advertising and marketing schemes, expanding the company’s client base and increasing sales. It has proven to be more cost effective, too, since it sends the advertising and marketing message of the company directly to the target audience at lower costs. Following are some best practices in direct mail advertising that businesses in Miami FL can learn from and apply.

The first thing to do before embarking on your direct mail advertising campaign in Miami FL is to clearly identify your campaign’s business objective. Do you aim to attract new clients or is your priority the introduction of more of your products to your existing client base in order to expand their buying patterns? Are you focused on increasing the sales of certain specified products or do you want to increase sales across your entire product range? Defining your goals will result in a streamlined campaign with measurable results. It will also translate into savings since there will be no wasted efforts.

Make sure that your direct mail advertising campaign contains messages that will be perceived by your Miami FL target audience as personal. Consumers find personal messages more effective. Personalized letters sent to individuals are less likely to be regarded as junk mail.

The messages in your direct mail advertising campaign should succinctly present the benefits of your products or services over those of your competitors in Miami FL. Be careful that while your message shows the superiority of your products or services, it should not seem arrogant. Pompousness will backfire on your company.

An effective way of getting the attention of your target audience in a direct mail advertising campaign is by giving them an incentive such as a gift of a free item or a significant discount. You can offer this to entice new customers to try your products or services. You can also do this to reward your loyal customers in Miami FL and strengthen your relationship with them. It is easier to convince existing customers to try your other products than to get new customers to try any of your products. You should, therefore, maximize your existing ties with clients.

Of course, your direct mail advertising campaign should prominently display all the means by which your target audience can get in touch with your company in order for your message to be concretely and successfully converted into real sales. Make sure your phone numbers, fax numbers, email address, website and physical business address in Miami FL are all shown in your materials.

No matter how great your message is, it needs repetition to be truly effective. Your direct mail advertising campaign should not consist of merely one batch of bulk mail. You should plan a sustained direct mail advertising campaign, with each batch of business mailings in Miami FL addressing a particular goal.

A sustained direct mail advertising campaign is laborious. When sending business mailings by bulk mail, you will have to stuff hundreds or perhaps thousands of envelopes and address each one. Instead of tying up your staff in these tasks, free them to be more productive in doing their core assignments. It is more cost effective for your company to get the business mailing services of a professional mail house that offers more than mere postal services. Choose a mail house that offers complete mailing services and fulfillment services such as presort services and catalog mailing.

These best practices in direct mail advertising have been proven effective by businesses in Miami FL. Make them work for your business, too.

Case Studies Series ? How Can A Virtual Office Help My Business

We’ll be posting many more case studies within the next few weeks answering the question: How can your New York Virtual Office service help my growing business? Doug and Suzanne are the latest to share their virtual office success stories. They should be this site within a couple of weeks.

As a reflection – if you haven’t opened your virtual office yet – you may be running your business from Chicago, Moscow, Mississippi or Hong Kong. With a virtual office service only you will know you are not located in New York. Your business will have an actual street address in an actual Corporate Office Business Center. Not an obscure PO Box or a fake suite number in a mailbox operation (BEWARE OF THOSE WHO CLAIM TO BE VIRTUAL OFFICES BUT ARE IN FACT MAILBOXES!). If a one of your clients show up at our office, they will be greeted by a receptionist in a pleasant and professional workplace in the trendy Flatiron District. Right on Broadway! Yup – THAT Broadway. THE Broadway! Having a physical New York City office address on Broadway can help bolster your business image. Everyone knows Broadway! It’s an instantly recognizable address!

When you need to meet with your clients, we will be ready for you! With meeting space located directly at your virtual office address. (Please keep in mind that you may be using the address virtually, but it’s a full fledged brick and mortar operation!) The meeting space is equipped with a computer workstation with all the latest software and a nice big flat screen monitor; wifi internet connection, so you can connect directly with your laptop, internet phone, or other wireless device; a maple toned conference table with black leather seating for 5; a 4′ x 6′ whiteboard, with a colorful variety of markers and eraser; easel with a pad – you can use the easel for your presentation or use the Post-it brand easel pad with plethora of presentation markers; stereo speakers and an 84″ x 84″ projection screen. Have your presentation on your laptop? Then we have a state of the art projector available for you to project on our 9′ x 9′ screen. All of the artwork in our facilities are by a world renowned artist. You’ve seen his work!

While you are at the office, you will have a knowledgeable administrative assistant assigned to your meeting to assist with administrative support, supplies, technical help, digital projector setup, printing, copying, water service, catering, lunch recommendations, car service and transportation booking, etc.

You and your business are in good hands – VH International Business Solutions has been doing this since 1990.  Checkout the Case Study category on our blog to see all of our Virtual Office Case Studies.

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